The Singapore Business Federation (SBF) Foundation and SBF jointly announced the appointment of Ms Jean Tan (陈丽

娟 ) as Chief Executive Officer (CEO) of the SBF Foundation and concurrently as the Chief Social Impact Officer of SBF, with effect from 1 April 2024.

This dual appointment underscores the symbiotic relationship between the Foundation and SBF, aimed at advancing corporate purpose and fostering increased involvement from the business community in building a more resilient and inclusive Singapore.

Ms Janet Ang, Chairman of SBF Foundation said, “I am delighted to welcome Jean as CEO of SBF Foundation and Chief Social Impact Officer of SBF. Her experience and leadership will bring immense support to furthering the Foundation’s vision to foster a compassionate and purposeful business community by playing a catalytic role in galvanising businesses in Singapore to strengthen their corporate purpose to do well and do good, creating positive social impact in our economy, our workforce and our society.

Mr Kok Ping Soon, CEO of SBF said, “There’s a growing awareness among businesses about integrating ESG (Environmental, Social and Governance) principles into their strategies for long-term success and sustainability. With Jean onboard as SBF’s Chief Social Impact Officer, we can do more to enable businesses to prioritise social impact and contribute to ESG causes. We view it not just as the right thing to do, but also as a source of competitive advantage.”

Ms Tan brings a wealth of experience to her new role, having previously served as the CEO of the Singapore International Foundation (SIF) where she was responsible for formulating its strategic direction and business plan, as well as instituting best practices to strengthen the organisation. During her tenure at SIF, she spearheaded various initiatives that significantly enhanced people-to-people ties and development in Asia. Her leadership saw the creation of award-winning, flagship programmes spanning healthcare, education, business, and arts and culture. For her work in enhancing Singapore’s relations with Indonesia and Vietnam respectively, she was awarded the Adinata Award and the Medal for Peace and Friendship among Nations.

Prior to her work at SIF, Ms Tan held various positions within the public service, including roles at the Ministry of Manpower (MOM), Ministry of Information and the Arts (MICA) and Ministry of Foreign Affairs (MFA) as a diplomat in Washington DC.