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Seminar on:
Standing Out among Competitors in Consumer Goods & Retailing Industries
Date : 13 Aug 2009, Thu
Time : 9.00 am - 2.00 pm
Venue : SBF Seminar Room 2
(21st level, Keppel Towers)
Fees per pax (Nett) : SBF Member/ EBIS Users - S$45
Non Member - $65




The cut back in consumer spending due to the recession has led retail businesses to feel the pinch in their balance sheets. With the Integrated Resort set to be fully constructed and Youth Olympic Games upcoming in 2010, this sector presents opportunities for distressed business owners after the year-end festive season.

The key question is what and how these businesses should to stand out from the many similar competitors in the market and attract the crowd.

Gain valuable insights from our speakers at this seminar on how businesses can outshine competitors through effective marketing strategies, strategic alliances, and customer relationship management to attract and retain customers.

Do not miss out on this great opportunity to explore and seize new opportunities.

You will also get to network with business peers from various sectors.

Join this session by faxing the completed form to 6720 2930 by 7 August 2009.


Time Programme
9.00 am Registration
9.30 am Welcome Message
9.40 am Opening Address
9.45 am Attracting the Right Customers:
Marketing Strategies for SMEs in Retailing Industry
10.15 am Opportunities from Strategic Alliances:
A Case Study
10.45 am Refreshment Break
11.15 am Retaining Your Customers:
Effective Customer Relationship Management
11.45 am Expansion of Singapore Retailers in China:
A Case Study
12.15 pm Using Business Information Resources to Find Out More on Market & Competitors
12.45 pm Q&A Session
1.00 pm Networking Lunch

(*Programme is correct at time of print. )


Administrative Details
  • Please SEND the cheque payment and this Registration Form in advance to SBF-EBIS (see address on above letterhead). Cheque should be made payable to "SBF-EBIS". Please indicate the Ref No., company name and participant's name at the back of the cheque.


  • Confirmation of your registration will be emailed to you upon receipt of full payment.


  • We regret that no refund will be made for cancellation or non-attendance, but a replacement is allowed. Full fees will be charged for cancellation or non-attendance.


  • For enquiries regarding EBIS registration, please call 6827 6830.


  • Ref No: EBIS 124/130809/07W
    REGISTRATION FORM - Attn: EBIS TEAM
    Fax: 6720 2930
    Closing date: 7 Aug 2009

    NOTE : As a precautionary measure, our advice is for members who are unwell not to attend the session.





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